Are you spreading yourself too thin on social media
Social media sites have grown enormously over the past few years, to the point where you really can’t expect your business to excel without utilising social media to its full potential. Despite this though, many business owners still wonder why their business is not getting the exposure they desire or that they are not performing at their best. Sometimes, without much thought in investing their time and money on one of the greatest sources of traffic available in this day and age.
What are social media sites
Social media sites such as Facebook and Twitter are used as a powerful & global communication tool for businesses & social correspondence. This is a global reach that may never have occurred without these easy to use and accessible platforms. The beauty of this communication channel means, that feedback, good or bad can be shared amongst thousands globally in a blink of an eye! For example, any individual who visits a restaurant or bar can instantly share their experience with friends, family or associates, and recommend that others visit the same establishment. As well as positive reviews, it can also be used to inform others of negative feedback or poor customer service – making these very powerful tools indeed.
Why using social media is important
Utilising social media is crucial to the success of your website or business, as it has the potential to bring high volumes of traffic and potential buyers to your site to gain direct access to your products or services. Currently, it is estimated that over 1 billion people have created accounts on Facebook, which means that there is an astronomical amount of traffic that can be easily targeted just through one social media platform. There are also plenty of others such as Twitter, LinkedIn and Tumblr to name but a few. With such high volumes of traffic, it is imperative that you maximise your opportunity to the fullest and have a presence on the majority, if not all social media platforms.
How to ensure you are not spreading yourself too thin
Considering that there are a variety of social media platforms to choose from, there is simply not enough hours in the day for you to efficiently utilise them all. You may find yourself in a rut by spreading yourself too thinly and by doing so you may be hindering potential traffic & sales from available, multiple sources.
Remember, even though sites like Tumblr may only have 110,000,000 unique monthly visitors in comparison to Facebook’s 800,000,000 that, is still 110,000,000 more people that you could be targeting and providing awareness of your products and services to. Therefore, in order to maximise your business potential it is highly advantageous to have a presence on every social media platform. It also makes good business sense to utilise the services of a Virtual Assistant to help you with your time consuming yet important tasks.
Are you serious about your success
Are you serious about taking your business to the next level, by utilising all of the available and often free social media platforms, to increase traffic & sales each month? If so, it may be worth considering outsourcing some, if not all of your social media management to enable you to focus on your business instead of in your business. Freeing up valuable time that can be spent elsewhere allowing you additional time to grow and invest in your business. With that in mind visit www.rjsmayneservices.co.uk today to discuss your requirements & let’s get started!